Investment Decision Framework: BOAS vs. Stock Market for Charitable Giving
Executive Summary
Investment amount: €232,000
Decision: Whether to invest in BOAS (Profit-for-Good textile resale) or invest in stock market and donate returns
Key Finding: Based on historical data and risk-adjusted analysis, investing €232k in a broad stock market index and donating returns generates significantly higher expected charitable value with lower risk than investing in BOAS.
The Two Options
Option A: BOAS Investment
- One-time investment: €232,000
- Promised returns: €1M+/year to charity from 2029 onwards (90% of profits)
- Additional benefit: ~19,500 tCO₂e avoided annually
- Status: Early-stage startup in scale-up phase
- Risk level: High (startup investment)
Option B: Stock Market Investment
- One-time investment: €232,000
- Annual donation: Donate annual returns to charity
- Expected returns: Based on historical market data
- Risk level: Moderate (diversified market risk)
BOTEC Calculation: Expected Charitable Value
Option A: BOAS Investment Analysis
Success Probability Assessment:
Based on startup literature and BOAS-specific factors:
| Factor | Baseline Rate | BOAS Adjustment | Adjusted Rate |
|---|
| Early-stage startups reaching profitability | 10-20% | Existing 4+ years, some traction | 15-25% |
| Consumer resale/marketplace success rate | 5-15% | Mission-aligned advantages | 10-20% |
| Achieving €1M+ annual profits | 5-10% | Requires significant scale | 8-15% |
Conservative success probability: 10-15%
Optimistic success probability: 20-25%
Expected Value Calculation (10-year horizon):
Scenario 1: Success (15% probability)
- Years 1-4: €0 charitable donations (ramping up)
- Years 5-10: €1M/year to charity
- Total: €6M in charitable donations
- Present value (5% discount): ~€4.8M
Scenario 2: Partial Success (25% probability)
- Years 1-6: €0 charitable donations
- Years 7-10: €300k/year to charity (lower than projected)
- Total: €1.2M in charitable donations
- Present value: ~€900k
Scenario 3: Failure (60% probability)
- Total charitable donations: €0
- Investment lost: €232k
Expected Present Value:
- (0.15 × €4.8M) + (0.25 × €900k) + (0.60 × €0) = €720k + €225k = €945k
- Expected charitable value: ~€950k over 10 years
- Less initial investment: €950k - €232k = €718k net
Option B: Stock Market Investment Analysis
Historical Stock Market Returns:
- Real return (inflation-adjusted): 7% annually (S&P 500, 1928-2024)
- Conservative estimate: 6% real return
- Optimistic estimate: 8% real return
Donation Strategy:
Invest €232k and donate all returns annually to charity while preserving principal.
10-Year Charitable Donations (Conservative 6% return):
| Year | Return (6%) | Cumulative Donations |
|---|
| 1 | €13,920 | €13,920 |
| 2 | €13,920 | €27,840 |
| 3 | €13,920 | €41,760 |
| 4 | €13,920 | €55,680 |
| 5 | €13,920 | €69,600 |
| 6 | €13,920 | €83,520 |
| 7 | €13,920 | €97,440 |
| 8 | €13,920 | €111,360 |
| 9 | €13,920 | €125,280 |
| 10 | €13,920 | €139,200 |
Total donations over 10 years: €139,200
Principal remaining: €232,000 (can continue generating returns)
Total value created: €371,200 (donations + preserved capital)
Alternative: Donate appreciation annually
If reinvesting returns and donating appreciation:
| Year | Portfolio Value | Annual Donation | Cumulative Donations |
|---|
| 1 | €245,920 | €13,920 | €13,920 |
| 5 | €310,457 | €17,569 | €77,628 |
| 10 | €415,479 | €23,509 | €183,479 |
10-year donations: ~€183,500
Final portfolio: €415,479
Total value: €598,979
Risk-Adjusted Comparison
Expected Value Over 10 Years:
| Metric | BOAS | Stock Market (Conservative) |
|---|
| Probability of positive return | 40% | 95%+ |
| Expected charitable donations | €950k | €140k-€183k |
| Capital at risk | 100% (€232k) | Minimal (<5% permanent loss) |
| Liquidity | Zero (locked in) | High (can exit anytime) |
| Variance in outcomes | Very high | Moderate |
Risk-Adjusted Expected Value:
When accounting for certainty and liquidity:
- BOAS: €950k × 0.4 (success probability) = €380k risk-adjusted value
- Stock Market: €183k × 0.95 (high certainty) + €232k preserved = €406k risk-adjusted value
The stock market option provides higher risk-adjusted expected value with preserved capital.
Beyond Financial Returns: Other Considerations
Carbon Impact Analysis
BOAS claims 19,500 tCO₂e avoided annually at €12/t in Year 1, then €0/t thereafter.
Alternative carbon offsetting:
- Using €13,920 annual returns from stock market
- High-quality carbon offsets: €10-30/tCO₂e
- Annual offsets possible: 465-1,392 tCO₂e
- 10-year total: 4,650-13,920 tCO₂e
BOAS 10-year total (if successful): 195,000 tCO₂e
However: BOAS carbon impact has only 15-40% probability of materializing at scale.
Risk-adjusted carbon impact:
- BOAS: 195,000 × 0.15 = 29,250 tCO₂e expected
- Stock market + direct carbon investment: 13,920 tCO₂e certain
For carbon-focused donors: Direct carbon offset investment may be more certain.
Critical Concerns from EA Forum Discussion
From community member who has followed BOAS for 2+ years:
- "Numbers aren't great" - Limited financial metrics disclosed after 4+ years of operation
- "Would have died without philanthropic support" - Suggests underlying business isn't viable
- EAIF rejection - EA Infrastructure Fund declined this request
- Missing metrics - No monthly revenue, profit, or growth metrics shown
- Consumer marketplace difficulty - These businesses "fail extremely frequently"
Decision Framework
Invest in BOAS if you believe:
- ✓ You have high risk tolerance for charitable giving
- ✓ Success probability is >30% (well above historical rates)
- ✓ The carbon impact is uniquely valuable
- ✓ You value the mission-aligned business model intrinsically
- ✓ You have exclusive information suggesting better prospects than publicly visible
Invest in Stock Market if you value:
- ✓ Certainty of charitable impact
- ✓ Preservation of capital for long-term giving
- ✓ Flexibility to redirect donations as cause priorities evolve
- ✓ Liquidity and ability to respond to urgent needs
- ✓ Lower risk for similar or better expected returns
Recommendation
For most charitable investors: Invest in stock market index funds and donate returns.
Reasoning:
- Higher certainty: 95%+ probability of positive returns vs. 15-40% for BOAS
- Preserved capital: €232k remains available for future giving or emergencies
- Immediate impact: Charitable donations begin Year 1, not Year 5+
- Flexibility: Can redirect to highest-impact causes as understanding evolves
- Track record: 100+ years of market data vs. 4 years of concerning signals from BOAS
BOAS may be appropriate for:
- Investors with very high risk tolerance
- Those who value the specific carbon impact model
- Individuals with €10M+ portfolios where €232k is <5% allocation
- Mission-aligned investors who value the business model beyond ROI
Implementation Guide
If choosing stock market approach:
- Investment vehicle: Low-cost global index fund (e.g., VWRL, SWDA)
- Donation schedule: Donate 6% annually (expected real return)
- Charity selection: GiveWell top charities, EA Animal Welfare Fund, or Long-Term Future Fund
- Expected impact:
- €13,920/year to charity
- ~2.7 lives saved annually (at $5,000/life via GiveWell)
- Capital preserved for long-term giving
- ~28 lives saved over 10 years
If choosing BOAS:
- Due diligence required:
- Request full financial statements (4+ years)
- Review NDA-protected contract details
- Speak with existing investors about concerns
- Understand why EAIF rejected the proposal
- Risk mitigation:
- Only invest funds you can afford to lose entirely
- Treat as high-risk philanthropic experiment
- Plan for zero returns in base case
Conclusion
While BOAS represents an innovative mission-aligned business model, the risk-adjusted expected charitable value favors traditional stock market investment with annual donations. The stock market approach provides:
- More certain charitable impact starting immediately
- Preserved capital for long-term giving
- Greater flexibility and liquidity
- Similar or better expected value with much lower risk
Bottom line: Invest €232k in a global index fund, donate 6% annually (€13,920/year), preserve capital, and create ~€185k in charitable donations over 10 years with high certainty—rather than pursuing a 15-40% chance at higher but uncertain returns from BOAS.
This analysis is based on historical data, published research on startup success rates, and public information from the BOAS funding request. Individual circumstances may vary. This is not financial advice.